HASHEM BAJWA

Hashem Bajwa is Digital Planning Director at Goodby, Silverstein & Partners,
where he blurs together account planning, new media and creative…in other words, he’s a misfit.

His responsibility is to help inject digital thinking and innovation into the agency’s creative work,
as well as help guide strategy on the agency’s global accounts.

He also leads the agency’s outreach and partnerships with Silicon Valley companies and VC world as a matchmaker of technology & creativity.

In early 2008, Hashem and his account management partner Ladd Martin formed “The Innovation Salon”, an invite-only quarterly event that features thought leaders in technology, entertainment and media, openly discussing issues with the agency’s management, senior clients and partners across industries.

Hashem’s career began at the United Nations in 2000 working in worldwide communications & research, and in 2003 moved to the private sector at McCann Worldgroup.

In 2007 he was the youngest person to be named in AdvertisingAge’s “40 Under 40 to Watch”.

Hashem studied international affairs at New School University in New York, brand strategy at Art Center College of Design, and is the author of a new marketing blog: Brain Sells.